2013 has been the most amazing year for Balance Me and we would like to take this moment to thank all our customers, those of you who have been with us since the beginning and newer fans, for all of your support throughout the year! We love hearing your feedback so do get in touch either via email email@example.com, Facebook or twitter!
So, looking back on such a successful year - where do we begin? In April we were absolutely delighted to win the Cosmetic Executive Women UK’s Beauty Oscar for ‘Best British Brand’, piping Nails Inc. and Elemis to the beautiful Lalique Statuette. Voted for by over 1000 industry experts, CEW members have been amazingly supportive of Balance for the last seven years; you may remember that we won the 2012 CEW Member Achiever Awards back in October 2012 and this year we also added a second beauty Oscar for our new rose otto hand cream. This makes a ‘hat trick’ for our rose otto collection as our body wash won ‘Best bath and body prestige product’ in 2011 and our body cream took this same crown last year. The Mail on Sunday’s You magazine wrote a fabulous piece celebrating our Best British Brand win; “Hurrah for Balance Me - a brand created with passion by two sisters from the world of PR and business, Clare and Rebecca Hopkins (now joined by fellow dynamo Sian Jones). The vision of these working mothers: to create a natural range that harnesses science to deliver serious results, while bathing the senses in aromatherapeutic bliss. CEW (UK) just loves Balance Me (it's scooped an Achiever award, and five of these beauty 'Oscars') and so does YOU."
In July we worked with our first ever ‘face’ of Balance Me. We chose the quintessentially British model Olivia Inge, whose natural beauty and wonderful sense of fun made her the perfect fit for Balance Me. When not strutting her stuff for top designers (including Alexander McQueen, Vivienne Westwood and Emanuel Ungaro) the Somerset beauty contributes blogs for her sister Alexia’s beauty boutique www.cultbeauty.co.uk as well as having a huge personal interest in natural health and beauty; she is about to embark on a university degree studying acupuncture and Chinese Medicine. When asked what her favourite Balance Me product was, Olivia replied; “Tough question...it's a toss-up between the super moisturising hand cream and the rose otto body balm. Both these products have made such a healthy impact on my skin and my nose. God they smell good!” We loved working with Olivia and the amazing pictures of her can be found all over stores in the UK!
The Summer saw our second cover mount with Glamour magazine and we were able to offer readers the choice of four products absolutely free on the front cover! Working closely with the Glamour team, we chose three of our most fabulous products for Glamour readers to try, as well as the totally exclusive to Glamour tinted lip salve in sheer raspberry. We loved hearing stories from fans who had purchased four copies of Glamour to try all the products! Watch this space for more cover mount announcements early next year.
In September we celebrating launching into Debenhams stores across the UK! We made our debut at Debenhams’ flagship Oxford Street store – which underwent a spectacular £25m refurbishment – and now feature prominently in the retailer’s new “assisted-select” area of its Beauty Hall. We continued to launch into refurbished Debenhams stores before Christmas and next year we will be rolling out to further premium Debenhams! Balance Me director Sian Jones spoke of our excitement at going into the stores; “We are thrilled to be partnering with such a well-established British high street retail brand, as it allows Balance Me to reach a brand new audience of over two million beauty customers through their highly acclaimed beauty club.” We’re absolutely loving our new home and have enjoyed meeting Debenhams customers at a number of store events so far, with more planned for next year!
November saw the incredibly exciting launch of not one, not two, but four new Balance Me products! We had our first ever foray into colour with our BB natural perfection with SPF 25 (recommended by Vogue!) and three shades of 100% natural tinted lip salves. We also added to the rose otto family with super nourishing, healing and protective rose otto face oil and rose otto body oil. We’re always working to develop new and exciting products, so stay tuned for more launches next year…
We’ve also had some incredible press this year, appearing in our favourite glossy magazines, newspapers and blogs! Including; Vogue, InStyle, Marie Claire, You magazine, Waitrose Kitchen, Cosmopolitan, Grazia, Get the gloss, Glamour, Daily Mail, Red online, Good Housekeeping, Never under dressed, Metro, Psychologies, Telegraph magazine, Brides, Mother & Baby, Look, Sunday Times Style, Stella, Guardian magazine… A number of celebrities including Victoria Pendleton, Sarah Cox and Myleene Klass were also kind enough to let us know they love using Balance Me products!
It’s been an amazing 2013 and we really can’t wait for what 2014 is going to bring!
BB Natural Perfection SPF 25 offers sheer, hydrating coverage as well as natural protection from the suns UVA and UVB rays. Packed with two different types of Hyaluronic Acid, this BB cream plumps the skin from within and gives an instant shot of moisture. Blackberry Leaf Extract is a powerful antioxidant, which protects from pollution and free radicals, whilst Titanium Dioxide naturally reflects the sun’s harmful rays.
Keep skin calm and hydrated with Balance Me Rose Otto Face Oil - a 100% natural, skin-strengthening rose oil for the face, which works hard to protect sensitive and red complexions.
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