BEAUTY PANEL: BEFORE + AFTER CONTENT: OUR TOP TIPS

Thank you so much for contributing valuable content to our platform. In this guide, we share our top tips for capturing the best photo and video content. This content plays a crucial role in our marketing as we strive to authentically showcase the real results and efficacy of our products through your experiences.

PHOTOGRAPHY: DOs and DON’Ts

Environment: lighting and backdrop

Do

✔ Face a window for natural light and no shadows.

✔ Take the image at the same time of day, ideally in the morning.

✔ Consistency is key. Choose the same spot each time you take a photo.

✔ facial expressions consistent across all photos. A natural expression works best

DON'T USE

❌ Dark lighting & shadows

❌ Busy & distracting backgrounds

❌ Varied lighting & backgrounds for different photos

Equipment: Quality control

DO

✔ Use a phone with high quality camera

✔ Use the back camera rather than the front camera of your phone to get the best quality

✔ Clean camera lens before use

DON'T USE

❌ Cracked lens, dirty lens

❌ Selfie camera on iPhone (use the back)

Photo taking: angles and expressions

DO

✔ Take 3 photos from different angles: 1 front on, 1 of your right side, and 1 of your left side

✔ Remove makeup so we can see your skin

✔ Make sure we can see your whole face: tie hair up and remove accessories

✔ Keep facial expressions consistent across all photos. A natural expression works best

DON'T USE

❌ Makeup

❌ Beauty filters

❌ Varied & posted expressions

VIDEO CONTENT IDEAS

✔ Before and Afters e.g. Super Firming Body Oil applied to one leg and not the other

✔ Product Demos e.g. How to apply our body oil

✔ Testimonials e.g. Speaking to camera about your experience with our body oilPhoto taking: angles and expression

TOP TIPS

✔️ Use your phone


✔️ Natural lighting always works best. Try filming during the 'golden hour' or near a large window


✔️ Steadiness: try to keep your hand as stable as possible when filming or try using a tripod, propping up your phone somewhere (anything can be a phone holder if you want it to be!)

Examples

Link

Link

Link

HOW TO SEND US YOUR CONTENT:

PHOTOS

Please upload to the surveys sent to you via email, with the file name in the format of [FULLNAME_DAY] e.g. JoSmith_Day1

VIDEOS

Please upload all video content to our Drop Box folder.
(Please contact Customer Services)


These can be raw files or an edited video, it’s completely up to you and what you’d like to send us. But please remember that all content is incredibly useful to us so don’t hold back.

  • B CORP CERTIFIED
  • SOLUTION-LED SKINCARE
  • HONESTLY NATURAL
  • B CORP CERTIFIED
  • SOLUTION-LED SKINCARE
  • HONESTLY NATURAL